Analysis Of Crm In Media Saturn Holding Marketing Essay

Analysis Of Crm In Media Saturn Holding Marketing Essay Whereas Media Markt is present in fifteen European countries with its stores, and it is operating also online nearly in all countries (exept Turkey, Russia and China).In all other country markets, the company’s homepage in the respective country only gives product information and refers consumers to the local outlet. (Reference) prices are not indicated, because, as already indicated, they are calculated locally and thus are not valid nationally within the context of retail store business.The entry into e-commerce was combined with the market entry in Italy in 1999. In the course of the takeover of Media World, the online shop Media World.it started at the beginning of 2000 with 500 articles. Logo and design were adapted to Media Markt, but with orange, green and yellow, they were flashier. Later on, it was adapted gradually and since January 2000, the company belongs to the Media-Saturn Holding. Under company law, it had been a direct affiliate of Metro Italia up to that tim e. On the homepage of Media World.it, the button â€Å"Compro online† (online shop) used to be somewhat hidden between job advertisements and the repair service.However direct access is now possible on the homepage, enabling the customer to visit the online shop independently of visiting the homepage itself.On the shop’s main page, it was not very clear at the beginning how large the product assortment really was: apparently, about 500 electrical equipment articles in welve groups, from car radio to washing machine. By the end of 2000, the product range had been increased to 1,500 products, with the aim of ultimately having a shop with an assortment of 5,000 articles. At the beginning, the prices of the Internet shop represented an average of the prices offered at all 23 Italian outlets at that time. Media World stores were not yet represented in the South of Italy or in Sicily. However, deliveries from the online shop were possible to all of Italy from the central war ehouse in Monza.Today, prices are calculated on the basis of comparisons with those of domestic online competitors are indicated on the homepage at the respective product description and are communicated aggressively (Hedewig Mohr 2000). From thebeginning,Media World has guaranteed delivery within five working days, but freight costs depended on the weight of the goods.Up to the present, payment is mostly made with credit cards. Other countries did not meet with online shop that early unfortunately. Metro and Media Saturn management had a long discussion time about the current market requirements of the sector. Metro Group managed to convience the Media Saturn Holding by 2011 for multichannel and Media Markt went online in 2011 in Austria first. End of 2011 Saturn opened its online store in Germany. Media Markt Germany followed in early months of 2012. By then all counties launched their online operations one by one. Only Turkey,Russia and China not operating in online channel yet. But preparation are ready for Turkey and Russia. It is expected to have online channel in these countries soon. China is not yet clear.

Lab 10 Essay Example | Topics and Well Written Essays - 500 words

Lab 10 - Essay Example Craven’s overall approach in regard to the global warming is most uncertain and not totally acceptable. The causes of the global climate change are different as some believers say it is caused by humans while skeptics believe it to be the natural changes considering the sun mostly. If the climate change is due to sun, it would result in major global depression as we cannot bring about the desired changes in nature (sun) thus incurring global depression. But if it is caused due to humans then it is liable to take desired actions to combat the issue. The reason for not accepting the overall argument provided by Craven is on the mere fact that the causes of global climate changes are still unclear. Once the cause of the climate change is determined, it would be easy to take the respective action that is when the Craven’s approach would make a lot more sense. The main action that probably can be taken to overcome the changes caused due to sun would be to adapt new ways of survival; it might not seem to be logical to take action against sun. But considering the climate change due to humans can be overcome by taking the desired action. The idea behind Craven’s view however lies mainly in spreading a word to every human being to take certain action to combat global climate changes only if it’s caused by humans. Science is uncertain by its nature; it is the responsibility of every human being to take certain preventive measures by bringing about minor changes in their living habits. It would take a very long time for the scientists to conclude about the cause and prevention of the climate changes by then the situation might turn out to be worst. Hence, it is better to allow the scientists perform their calculations and we humans work simultaneously without considering the scientific conclusions to certain extent. The debate whether the cause of global climate change is

Ultraviolet light Essay Example | Topics and Well Written Essays - 250 words

Ultraviolet light - Essay Example One common source of UV light is produced through black lights. These devices are lamps that are designed to produce electromagnetic radiation that is still ultraviolet yet remains partially visible. This process can be accomplished through any number of means but the effect can be achieved simply though the application of a filter that removes some of the visible light. Ultimately it is among the safest forms of the light as it to the UVA region and has a relatively long range. This long-range translates to a low frequency which ultimately means that it is low energy. Although some negative health consequences can result from intense or long term exposure it is still considered relatively harmless. This brings into question whether or not there are any beneficial effects of UC light. It is the case that UV light is a kind of double edged sword as there are both beneficial and harmful effects. UV light helps stimulate the production of vitamin D in humans. However prolonged exposure can cause painful sunburns and even alter human DNA and ultimately cause the growth of certain types of cancer.